Source of all Printing
Paying attention to our core material
Amongst all of the celebration days that now litter the modern calendar, there exists one that sits at the very heart of the printing industry. March 21st saw International Day of Forests; an United Nations initiative that strives to provide a platform to raise awareness of the importance of forests across the globe. Just one use of harvested wood, indeed often one that utilises offcuts from furniture making or building, paper is clearly the primary material of our business. Activities that regularly take place on this day include tree-planting and other community focussed events including art and film projects, but businesses should also pay heed to its messages.
Without sustainable cultivation of global forests, the paper on which we provide our clients with printed marketing support simply could not exist. So at Tower Press we keep sustainability and environmental values at our core. Where possible, we purchase only FSC accredited paper. The Forest Stewardship Council works internationally as an organisation dedicated to promoting responsible management of the world’s forests. Our wood pulp suppliers work from well managed and sustainable forests and we look to manufacture using elemental chlorine free chemicals.
Across the World
Internationally, global deforestation continues at an alarming rate - thirteen million hectares of forest are destroyed annually. Deforestation accounts for somewhere between twelve and twenty percent of global gas emissions contributing to climate change. It takes local businesses like ours making the decision to work more sustainably to achieve small steps of change that can lead to a bigger difference.
Closer to home, the forests of Surrey and Hampshire do more than simply provide a beautiful backdrop to the daily journey to our South Warnborough base. The South Downs stretching across Surrey and Hampshire consist of around twenty three percent woodland, and half of this has been there for over 400 years. In fact, the South Downs National Park is the most heavily forested national park in the country. A daily reminder of our responsibilities to our environment.
If the forest itself doesn’t capture your imagination, the colours that it inspires surely must. Shades of green invoke connotations of heath and nature when they are featured on the flyers, leaflets or brochures that a client produces. Many organisations chose green tones to convey their message as it is seen as a fresh and inspiring colour. In fact, it is so popular that the Pantone colour of the year for 2017 has recently been announced as Greenery; a zesty yellow-green shade that is revitalising and symbolic of new beginnings.
As a business model, taking steps to increase sustainability is extremely prudent. This can be as straightforward as ensuring that the products along your supply chain are produced sustainably, to promoting ecological initiatives within the workplace environment itself, like cycling to work or increasing the quantity of waste that is recycled.
Not Just Paper
Forests cover one third of the Earth's land mass, performing vital functions around the world. About one point six billion people depend on forests for their livelihoods, medicines, fuel, food and shelter. So in this way, we are only a small part of the complex ecosystem of sustainable forests. However, when paper is so key to so many aspects of society and business, we like to think that we are a vital cog in this intricate machine.
A positive approach to take in both business and lifestyle is to dedicate time to consider the origins of the products that you use. We pride ourselves in making those considerations on behalf of our clients, so that they know that the flyers, leaflets or brochures that are produced with us are as sustainable and environmentally responsible as possible.